Hi, I'm Leart. I design solutions for brands without clear identities.
Featured works
The Process
As a designer with more than half a decade of experience, I’ve had my fair share of unorganized
messy projects that were referenced from friends or relatives and the lack of a step-by-step plan
really painted the picture of my skill and experience, regardless of the actual design project
itself came out in the end. Since then, I’ve learned from my past mistakes and every time, for every
client, I have an exact plan that’s meant to express every bit of creativity and for both the client
and I to leave satisfied in the end.
If you’re either looking for a fresh start for your
brand or a visual enhancement or even an overhaul, I make sure that every step I take will serve its
intended purpose by communicating them in a coherent, deliberate and most importantly, creative
manner. Together, I’m sure we’ll create something meaningful, lasting and most definitely awesome!
01
Pinpointing Project Scope
We begin by me asking you thorough questions that are tailored to your brand/business, specifically about your brand/business, about the market that you operate in, the knowledge of your competition and so forth.
02
Setting out the Mood
This stage will consist of me continuously showing you ideas, brandboards, different moodboards and inspo details that visually encapsulate your brand’s key aspects, where based on your general consensus and which look you lean onto more, we proceed in that direction.
03
The Fundamentals
I will prepare several visuals that will be used as a visual identity basis moving forward onto the other elements.
04
Finalizing the Idea
By keeping in the same direction that was established earlier, I will finalize the icon and logotype, brand colors and typeface settings, resulting in a unique look and feel while still making sure all the elements flow together nicely.
05
Setting Guides
I’ll make sure that each visual identity I deliver will have its own set of guidelines and rules for digital use and/or print collateral for continuous consistency even when the brand grows and matures.
Services
I provide several design services based on what your company needs and the scope of the project itself. All the services I offer are customized to tailor to your brand’s digital needs and criteria, without sacrificing creativity.
Strategy Awareness
Myriad hours of research and execution planning will shrink to create a robust strategy for the brand in order to help strengthening your brand, defining your position in the market, connecting with the intended audience and leave your competitors in the dust.
Market Research
Scoping out Target Audience
Storytelling & Strategy
Competition Analysis
Visual Identity
Everything that’s paramount and effective for the brand, visual-wise, will be compressed into a compelling visual identity that will directly reflect the brand itself and its values. All the files, including digital and print and everything else necessary will be provided along with a brand guideline document specifically tailored to the brand, where it will be a meaningful resource to make sure the brand stays consistent even with the brand growth considered for.
Logo Design
Design System
Branded Templates and Socials
Brand Guidelines
Graphic Design
From carefully crafted business cards, digital billboards, social media visuals and everything in between will be provided to drive engagement, consistency, creativity and most importantly making sure the content will leave a lasting impression to the targeted audience.
Digital Assets and Templates
Brand Apparel
Print Collateral
Product and UI Design
Thoughtfully created, impactful and compelling website user interfaces, sensible user flow diagrams that are suited towards the best client retention methods and a precise, clear-cut end product that’s both suited for desktop use and for mobile as well.
Web Templates
User Flow Diagrams
Mobile App Design
Communication Design
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Presentation Templates
Custom Infographics and Charts
Branded Docs
I am available for new projects. Let's create something awesome.
Available for freelance